Video Offers Multi-Layer Communication

taken from an article from By Brandon Cox in From The Editor, Fuel Your Blogging

"Within the organization for which I work, we have a policy that nobody ever handles confrontation over email. The biggest reason is that with the written word, you perceive only one layer of communication – words. Face-to-face communication adds at least two more layers – voice (inflection and tone) and body language (gestures).

Video conveys all of these. The viewer doesn’t just get a message, they get that message in the tone in which you intended it. Video establishes a context for our words."

Video Means Business - contact DW today 231 937-5420.