Create a product demonstration video

If you can “show” a product in action, you have a better chance of selling that product. Short of an in-person demonstration, producing a product demonstration video is the best tool available. Video can show the features and benefits in real-world scenarios and it can be distributed to thousands of potential customers much easier than an in-store demonstration. You can even include testimonials from satisfied customers.

For more info contact Duane today!

Show off your business

Use TV screens in your lobbies and waiting areas to cross-sell lesser known products and services to your current customer base. This is a fantastic way to introduce your more expensive services or to feature special promotions.

If you run a bank, play motion graphic advertisements that people can see as they are waiting in line for a teller. Promote your home equity line rates, CD Rates, Insurance Products, Investment Products, etc.

If you run a hair salon, use the TVs in your waiting area to promote your higher end services or perhaps new services that have been recently added. One of our clients is a high-end boutique that uses their TV screens to promote their Swedish Massage and permanent makeup services.

Real Estate Brokers can run video tours of feature properties in their lobbies as new home buyers wait to speak with an agent or you can show testimonials from sellers that you have successfully sold homes for.

This marketing tactic works for just about any business. When people are sitting in your lobby or waiting area, you have a captive audience. If you aren’t using your TV screens to educate them on your products and services, you are missing a huge opportunity.

The key to keeping your waiting customers or prospects engaged is to produce creative, professional videos and graphics that will both inform and entertain. You’ll definitely want to engage a professional video production company to handle this for you.

This is where DW Video & Multimedia, LLC comes in. Put our award winning producing style to work for you!

Corporate Look

When it comes to image my friend and associate Steve Yankee says it best.

Whether you’re a one-man (or woman) band operating out of your spare bedroom or you’re the big dog in town, with your own building and a staff, establishing and maintaining your “corporate look” is of critical importance in your marketplace –whether you’re doing business on a local, national or global scale.

Why? Because whether you’re a company of one, or a company of 100, you want people to remember you; you want to look like you know what you’re doing; you want to look stable and professional.

The best marketing tools are professionally produced, AND compelling. They quickly let your prospect know you understand his or her problems, and let them know that what you’re offering is what they need. And they’re designed to make a REAL and significant impression on the reader. That’s clearly a job for professionals; not your 16-year-old nephew.

Which is why you should trust your important video tasks to the pros. Handing someone an amateur video of your professional operation is akin to handing them a business card that’s been run off on a cheap inkjet printer. Neither one of these important sales tools is going to reassure your prospect that they’re dealing with a serious, professional resource.

At DW Video & Multimedia we are telling your story, give me a call today (231) 937-5420, to find out how we can tell your story. Or email!

Create Video Testimonials

This tip comes from video producer Steven Washer:
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Testimonials are a powerful way of letting your potential customers receive the whole story about your company. But video testimonials provide the “whole story” about the people recommending you. They are easy to commission, don’t cost very much and are short enough to put on your website.

Try a video testimonial. It’s a great way to get the phone ringing!

Moving your business, organization, school or community into the public eye is DW Video & Multimedia, LLC. Contact Duane today!

Tell the world What You Do

Fellow Video Producer David McKnight offers the following tip.

Work with a video company to produce a 1 - 5 minute video about your business. Unlike past years, you don’t have to buy expensive network or cable tv commercial time to air your video. Once produced, the video company you hire can distribute the video on DVDs that you give away, on your website, on You Tube or Google Video. It becomes your Video Business Card.

DW Video & Multimedia, LLC is your source for innovative productions that promote and market your business. Call today 231 937-5420.