Are you a million dollar company?

Are you a million dollar company, or a company that wants to look like a million bucks?

First impressions are everything. Do not cheapen your brand by ‘producing it yourself’, ‘using students’ or ‘using a sub par cheap producer’.

You get what you pay for really holds true here. At DW Video we get to know your needs, offer insights on strategies on using video and other marketing materials for the success of your business.

Yes, it cost more, but so does your existence in the marketplace. We are here today, tomorrow and next year to wok on your success.

Video creates a strong personal connection with the viewer. Plus, lets face it – people like to watch well produced videos.

Contact us today at 231 937-5420 to discuss your next project.

Can Your Business Benefit From Buy-Local - YES, learn how

A customer mentioned to me today that she wasn’t sure if her business could benefit from our Buy-Local Video Profiles. She is a member of a local chamber – one that is a Buy-Local affiliate. Her thought was that since her work is not done in the area why place the video on the chamber website.

In a nutshell here is what I told her – first and foremost the videos we produce need to be on your website –One placed prominently on the home page, then others through out your site. The key is to keep people on your website as long as you can. Video does this.

Second, look at the big picture – place your videos on other video sharing websites like youtube, google video and more. We have just bought into a site that allows us to take one video and place it on a number of video sharing websites. Bottom line, I do not care how they find you, just that they do.

Third, the same video is placed on the local chamber sites that you are a member of. In her case she is well known in the area, people know her and her business. They can direct prospects to the chamber site to view the video(s). Again, the strategy is to place the video in multiple places on the web.

Fourth, the videos should be put on your social networking sites (facebook, myspace etc) – show your friends. Have them show others, this is referred to as video sharing. This is how the game is played.

Fifth, are you a member of other groups or associations? See if you can place the video on their site as well.

Sixth, lets not forget DVD’s. Ideal for trade shows, handing out to prospects, mailers.

Seventh, have an ipod, iphone etc. Place your videos on your hand held devices and you have them ready to go for your next sales presentation.

And eighth, the video can also be used for TV commercials.

Finally, the types of videos you should be producing: Buy-Local Video Profiles (one for each key person within your business or organization – call me on this one, I have ideas for you), New Product Introduction Videos, Training and How To Videos, Testimonials – this one is huge, Promotional Videos, Company Image, President Reviews and the list goes on.

So as you can see, one video, so many uses. Lets not forget that on-line you have a 24/7 sales presence. Contact me today 231 937-5420. Your business needs video on-line.

Video Testimonials Sell Your Prospect

Use the power of video testimonials to sell/market and promote your business. People on your web site don’t want to feel they are the only ones buying from you. Let prospects hear from others that have used your products/services. To strengthen the message by using video we can show your product/service being used by that person – this is the power of video.

These testimonials do not need to long, just need to be real, authentic and not staged or planted.

At DW Video & Multimedia, LLC and Buy-Local Video Streaming, we use testimonials to tell our story. Why, because they are real. My customers tell the story of what was done for them in their words. They say it better than I can write it.

Buy Local Video Testimonial

Another example is Steeltech. Instead of producing a video on each product line, Steeltech has customers talk about how their products work in the real world – very powerful.

SteelTech, Solar Atmospheres Testimonial

By combing our Buy-Local Video Profiles and having us produce your clients Video Testimonials ~ your prospects will get to know you, your business and what you offer. Lets turn those prospects in customers – call me today at 231 937-5420 and lets tell your story to the community and the world.

Behind the Scenes

Welcome to a series of looking behind the scenes at projects DW Video & Multimedia, LLC. has done or currently working on. Telling your story is what we do. Whether it is via Video, Web or Print. Call Duane 231-937-5420 to get started on your next project. Thank you for stopping by and God Bless!

Create a product demonstration video

If you can “show” a product in action, you have a better chance of selling that product. Short of an in-person demonstration, producing a product demonstration video is the best tool available. Video can show the features and benefits in real-world scenarios and it can be distributed to thousands of potential customers much easier than an in-store demonstration. You can even include testimonials from satisfied customers.

For more info contact Duane today!