Tuesday, July 07, 2009

Adding Video Testimonials instills Confidence

So you operate a retail shop, golf course, manufacturing company, medical practice etc. Want to open the prospects eyes to the possibilities your business has to offer? To add credibly and instill confidence in a prospect who does not know you! We all know this could mean the difference between being invited to bid on a job or to turn the prospect into a customer. The potential of a testimonial video is to make a significant increase in market share and revenue for your business.

At DW Video & Multimedia and Buy-Local Video Streaming we are here to tell your story. One way is through a series of video testimonials. Allow your customers to tell your story. These short 1 to 2 minute video testimonials will add the credibility and confidence a prospects needs before they contact you.

Professionally shot and edited the testimonial videos can then be used in a number of ways. Take a moment to learn 11 ways Video Means Business for You!

Contact Duane today 231 937-5420 and lets discuss how to best use video in your business.

Here is an example of how Steeltech, Ltd is using video testimonials to tell their story.

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Monday, July 06, 2009

DW Video & Buy Local Video Streaming goes HD


Check out the behind the scenes photos on our Facebook page. Duane shooting HD at the 2009 Big Rapids JC 4th of July Parade. Great images.

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Friday, July 03, 2009

Reasons to use Facebook for your Business, Part 2

Here is part two from an except from Mari Smith's article Top Ten Reasons Businesses should use Facebook.

6. Develop your personal brand.
The lines between business and personal have become blurred. You can reveal as much or as little about yourself as you wish, allowing you to personalize your brand.

7. Target your niche.
Users volunteer vast amounts of information about themselves that you can readily access. These kinds of demographics, psychographics, and technographics would previously have cost fortunes to access. Author, John Battelle, calls Facebook a “database of intentions.”

8. Get rapid top Google placement.
Create a Page for your business and share information with your fans. Pages (for business) and Profiles (for personal) are indexed for optimal search engine positioning. Facebook has a page rank of #5 according to Alexa. Related post: On Facebook, Profiles are personal. PAGES are for Business.

9. imagePlace targeted ads.
With Facebook Social Ads, you can test out extremely targeted advertising for minimal cost.

10. No cost marketing.
Aside from paid ads, Facebook is totally free to use and with regular activity you’ll end up with more traffic, more subscribers, and more paying clients. Related post: Ten Steps To Leverage Your Blog Posts With Facebook Notes.

Follow DW Video and Buy-Local Video Streaming on Facebook.

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Tuesday, June 30, 2009

DW Video's 25th Anniversary Open House

Mark Your Calendars for August 4th. DW Video & Multimedia will be celebrating their 25th Year in Business.

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Monday, June 22, 2009

Buy-Local Video Profiles

Personalize your social networks and website with video.

Get to know the people behind the business. Buy Local Online Video

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Tuesday, June 02, 2009

Tips on Video Content - Part 3


The Voice – Most videos include voice-overs. A professional voice talent has a way of drawing the viewer in, and conveying the right message. DW Video & Multimedia has a network of professional voices that can effectively promote your business.

In some cases having the business owner provide their own on-camera talent and voice, offers a personnel appeal. This is very important when you need that softer sell. It is important to note, that when using the owner, or staff member that it is being done for the benefit of the company…and not for the sake of ego.

Visit http://www.buy-local.us for some examples of our work and what we can do for you! Contact Duane today!

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Wednesday, April 22, 2009

Nobody is better qualified to talk about your business than you.

Today is a sales pitch... Nobody is better qualified to talk about your business than you.

Combine your knowledge and passion with our ability to tell a story and you have the key ingredients for a successful on-line video.

When directed with a series of key questions that you answer. Your video will convey the passion of the business, product and services offered. In this world of advertising being everywhere - people still want to connect with a real person.

By telling your story, video captures the audiences attention and inspires them to a call to action.

At DW Video and Buy-Local Video we are promoting Michigan Businesses, Communities and People. Telling your story to the Community and World. Contact me today. I am here to help.

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Saturday, April 11, 2009

Add Video to Your Website

Add Video to your website. Studies have shown that video on your website will keep visitors at the site longer. Of course the content of the video has to be relevant. For an example go to Loafers Glory's website.

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Thursday, April 02, 2009

Hard Work and Practice

On my spare time I get the privilege to teach a multi-camera production class at Greenville High School. It amazes me when you set the bar high how students rise to the occasion. I was very impressed with my JVP Video Crew, they rocked the production last night. Just goes to show you what hard work and practice can do in the making of a great video.

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