God & County Video Series

It started as a thought, moved into action and now Producers; Frank Krywicki and Duane Weed are in the middle of production on a series of videos entitled - God & Country.
This series is the first of many the duo are working on. According to Duane, "What we are doing is creating powerful sermon illustrations that will better serve pastors around the world. This is our vision for getting the word of God out to an international marketplace."
For more information contact DW.

Why do you need a video?

Give your business the professional look it deserves, by using professionally produced video. Our Creative Team is ready to go to work for you. From scripting, on-location videotaping and editing to authoring DVD’s, encoding for the web, and building websites.

Why do you need video? Everyone has a story to tell and at DW Video & Multimedia and Buy-Local Video Streaming we’re ready to tell your story. Whether you are a manufacturing company, retailer, school, church or non-profit organization, we will tell your story to the community and the world. Thank you for taking time to view this video. By doing so I will provide you FREE DVD copies with your buy-local project. Call us for details at 231 937-5420 Thanks for your time. We look forward to hearing from you soon.

Tips for your finished video.

Now that the video is produced or in the can as we say, this is where the real work begins.

Make it visible – Your video should be displayed prominently on your homepage…and throughout your website…so viewers remain on your site longer. Video works…make it work for you.

Video Search Options – Arrange to submit your videos to Google Video, YouTube along with other video sharing websites. Provide keyword descriptions of the content with a link back to your website. It won’t cost you a thing. This is one key element to your search engine strategy. For uploading purposes, we can do this for a service fee or we can provide you the files to do it yourself.

What else – At DW Video & Multimedia…we shoot and edit in a broadcast format, so copies can be made and delivered to local network television and cable companies. A DVD of your project is also provided to give your more selling tools – additional copies can be provided by a nominal fee. In addition, we will store your project on external hard drives for use on any future productions.

Graphics / Animation/ Special Logo Treatment- Marketing and communications industries all use image “Branding”…and so should you. An Ideal way to build brand image for your company is through Graphics…Animation…and Special Logo Treatment. We can design any or all these options at an additional cost. Give me a call for more details.

At DW Video & Multimedia we are telling your story to the community and the world. Don't wait, contact Duane today and lets get your story told.

Tips on Producing Better Video - The Music

Music –At DW Video we have purchased the copyrights to an entire library of musical backgrounds that can use to feature your business in the best way possible. The appropriate music for your video piece is as crucial as your message. Have a larger budget a custom soundtrack can be produced - contact Duane Today!

Tips on Video Content - Part 3

The Voice – Most videos include voice-overs. A professional voice talent has a way of drawing the viewer in, and conveying the right message. DW Video & Multimedia has a network of professional voices that can effectively promote your business.

In some cases having the business owner provide their own on-camera talent and voice, offers a personnel appeal. This is very important when you need that softer sell. It is important to note, that when using the owner, or staff member that it is being done for the benefit of the company…and not for the sake of ego.

Visit http://www.buy-local.us for some examples of our work and what we can do for you! Contact Duane today!

Video is a powerful Tool

Recently completed a seven minute fund raising video for Eagle Village. The video is used at their 'Ask Event Fund Raising Dinners'. The first time the video was used it help raise over $350,000 in donations. There are more 'Ask' events scheduled so who knows where the number will go. Video Does Mean Business!!!! Contact Duane for more info.

Tips on Video Content - Part 2

The Script- The script is the most important part of the video. What you say, and how you say it, will either attract…or deter business. We will look at what you’re marketing, and produce the videos to compliment your product or service. Perhaps you're not sure of what you want to show, or how to feature it. Bring your thoughts and ideas to us. It is our business to promote and market yours. Contact Duane to get your video produced and on-line Today!

Video is a Powerful Tool - part 4

In a past blog we looked at 10 ways video can mean business for you. The challenge was "what is the 11th way of using video?"

By using today's media to market your business the 11th way is 'Social Networking'.

MySpace, Facebook, YouTube etc. Placing your video clips on these and more increase the possibilities your business will be found.

The videos produced at DW Video & Multimedia and Buy-Local Video Streaming are being placed on our social networks as well. Our calling is to promote Michigan Businesses, Communities and People. Go to Buy-Local Video Streaming and DW Video & Multimedia to learn more. I am here to help... contact Duane today!

Tips on Video Content - part 1

Lets look at some basic video tips when producing your video.

Length of your video - The length depends what you're selling, and who you're selling it to. Keep it Simple and to the point is a general rule when dealing with web video. Thirty to sixty seconds work great for introduction and quick product overviews. Up to 2 minutes works very well for a more in-depth promotional pieces… which gives you more time to tell your story.

Say, for instance, you wanted to produce a streaming video for each of your products. My recommendation is that each video not exceed 30 to 60 seconds. While a company overview or testimonial may be up to 2 minutes in length.

My own video introduction takes about 1 minute, though for other businesses, this may vary. I have found it better to have shorter videos on each web page, then one longer one - Why, because placing a video on multiple pages of your website keeps the prospect on your site longer. Allowing you more time to sell them on what you can do and offer. At DW Video we will work with you to provide the best experience for your customers and prospects.

Next time we will look at the Script.

Video is a Powerful Tool! Part 3

Lets look on how one video has many uses in strengthening your marketing message.
1) First and foremost place the video on your Website
2) The Video will be placed on my buy-local.us video streaming web site along with your contact information.
3) We will place it on affiliates websites like the chamber of commerce and my newly launched buylocaltv station..
4) Put it on YouTube and other video sharing websites
5) Embed a link within your email messages
6) In addition Provide your Sales Force, Distributors, Potential Customers with a DVD of the video that provides a consistent message that can be left with prospects to review…or to show others or sent out as part of a direct mail piece or to be used at trade shows and expos..
7) The video featuring your business is very impressive when playing in a Kiosk in your lobby, or remote location.
8) Your Video can also be used on Network and Cable Television
9) Placed on your iTouch or similar hand held device
10) Enter in a video competition and see how it does. If it does well the P.R. from winning is priceless.

With that many uses from one video… your video will be both impactful…and affordable. Use the Power of video market your business - contact Duane to get started!

What is use number 11? Stay tune. Think hard, what is it?

Video is a Powerful Tool part 2

For real impact, a web site needs to generate a response. How do you do that? With Video!

By using the power of video people retain 80% more of what they see and hear much better than written text. That's what gives your web site the impact you need. In addition a nicely produced video that tells your story will keep eyes on your site longer, allowing you to capture their attention…and their business.

Plus, in today’s media driven world, video is passed on to others, expanding your sales presence. Video provides a consistent message every time it is viewed. Internet Video sells 24 hours a day 7 days a week.

Next time I'll share 11 ways you can use one video to market your business.

Video is a powerful tool.

Video is a powerful tool. It captures our attention in a very short amount of time.

Within 30 seconds to 2 minutes a custom internet video will promote, entertain and educate your potential customers. They’ll come away knowing more about you, your business, and your products and services. Video offers a sense of familiarity. Through video streaming potential customers will have a name…

a face…even a voice…and a comfort level with you, before you ever actually meet. By adding a call to action to your video…you are eliciting a response…which says you’re serious about doing business.

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Drive people to your business with the power of video.

Next Blog will touch on how one video has many uses in strengthening your marketing message.

Add Video to Your Website

Add Video to your website. Studies have shown that video on your website will keep visitors at the site longer. Of course the content of the video has to be relevant. For an example go to Loafers Glory's website.